Startups Program Lead

Vercel · Hybrid - San Francisco, New York City · Marketing · listed April 16, 2026

The shape of it

Seniority
Senior
Experience asked
6+ years
Where
Hybrid
Stated pay
$148,000 – $185,000
Requirements listed
9
Length
842 words

In the posting’s own words

This role is ideal for someone who is deeply connected to the startup and VC community, has a strong understanding of developer-first products, and a track record of building and scaling programs.

What it asks for · 9

  • 6+ years of experience in programs, partnerships, or ecosystem roles, ideally within a high-growth technology or developer-focused company.
  • Experience building and scaling programs from 0 to 1, with clear impact on marketing, growth, or revenue.
  • Proven experience managing or leading teams.
  • Strong track record of building strategic relationships with VCs, accelerators, and early stage companies.
  • Deep understanding of the startup ecosystem and the needs of founders and developer teams.
  • Ability to engage credibly with technical audiences across Engineering, Product, and Design, with familiarity in modern frontend technologies such as React, Next.js, Vite, Astro, and Remix.
  • Strong cross-functional operator who can partner effectively with Marketing, Media, Sales, Product, and Engineering.
  • Data-driven mindset with experience defining success metrics and optimizing programs based on performance.
  • Excellent communication, storytelling, and relationship-building skills.

Also a plus

  • Contribute to open-source projects related to modern frontend technologies (eg. React, Next, Vite, Astro, Remix, etc.)
  • Have existing relationships with top-tier VCs, accelerators (e.g., Y Combinator, Techstars), or founder communities.
  • Have built applications at scale with modern frontend technologies.

What the job covers

  • Own and lead Vercel’s global startup program strategy, roadmap, and execution end to end, focused on early stage startups from pre-seed through Series A.
  • Build, manage, and mentor a high-performing startup program team.
  • Design and scale programs that drive adoption, activation, and ongoing engagement of startups building on Vercel, like the Vercel AI Accelerator .
  • Develop and grow relationships with venture capital firms, accelerators, incubators, and founder communities to bring high-quality startups into Vercel’s ecosystem as customers from day one.
  • Partner closely with Sales to identify high-potential startups within the program and support their progression into long term, successful customers.
  • Establish clear pathways from early stage adoption to deeper product usage, expansion, and retention, and track performance across the startup lifecycle.
  • Work cross-functionally with Marketing, Vercel Media, Partnerships, and Developer Relations to integrate the startup program into campaigns, content, and ecosystem distribution.
  • Identify opportunities to embed Vercel into the early stage ecosystem, including VC platforms, accelerator programs, and founder experiences.
  • Serve as a visible leader and ambassador for Vercel in the startup ecosystem by hosting events, advising founders, and building long term relationships.
  • Bring insights from early stage founders and developers back into Vercel’s marketing, product, and go to market strategies.

Tools and skills named

Frameworks
  • React2×
  • Next.js
Go to market
  • Partnerships3×
Languages
  • JavaScript
Product & design
  • Roadmap
Ways of working
  • Cross-functional

Words the posting leans on

  • startup18×
  • program16×
  • founders8×
  • startup program7×
  • accelerators6×
  • early stage6×
  • ecosystem6×
  • experience6×
  • building5×
  • marketing5×
  • product5×
  • end4×
  • relationships4×
  • scale4×
  • build3×
  • developer3×

Counted from the posting after the mission statement and the legal notices are set aside. The ones near the top are the ones a screener is looking for.

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How this page was made

An automated read of a public job posting, fetched August 29, 2026 and last changed by Vercel on August 18, 2026. Every list above is pulled from the posting’s own sentences — nothing rewritten, nothing added, no judgment about the role or the company. Counts and seniority are read off the text by rule, so they can be wrong where the posting is unusual. The original is the only thing that binds. Openings close without warning; check the source before spending an evening on it.