Executive Business Center Marketing Lead

The shape of it

In the posting’s own words

As our EBC Lead, you will build and run Vercel's Executive Briefing Center program from the ground up, turning executive visits into a signature experience that accelerates pipeline, deepens strategic relationships, and showcases where the web is going.

What it asks for · 8

• 7+ years of experience in executive briefing programs, strategic events, executive engagement, or field marketing, ideally at an enterprise SaaS company or B2B technology company
• You have run high-stakes programs involving C-level customers and internal executives, and you are calm and precise under pressure
• Exceptional program management skills: you juggle many briefings at different stages without letting details slip
• Strong business acumen and the ability to translate account strategy into a compelling briefing agenda
• Confident communicator who can brief a CEO, coach a speaker, and negotiate with a vendor in the same afternoon
• Comfortable with a technical audience and product; you can hold your own in conversations about developer platforms, cloud infrastructure, and AI
• Data-oriented: you measure what matters and can articulate program ROI to leadership
• Based in or willing to relocate to the San Francisco Bay Area, with flexibility for occasional travel

Also a plus

• Have built an EBC or briefing program from zero to scale
• Have experience with briefing management platforms and CRM reporting (Salesforce)
• Have worked closely with developer or infrastructure products
• Have experience designing physical brand spaces or customer experience centers

What the job covers

• Design, launch, and operate Vercel's Executive Briefing Center program, including intake, qualification criteria, and scheduling workflows
• Partner with account teams to define briefing objectives, build customized agendas, and align discussion topics to each customer's business priorities
• Recruit, brief, and coach executive and technical speakers, ensuring every session lands with clarity and a consistent narrative
• Own end-to-end onsite execution: room and space experience, catering, branding, demos, technology, and hospitality details
• Build and maintain a library of briefing content, discussion frameworks, and demo experiences in partnership with Product Marketing
• Manage program operations including budget, vendor relationships, capacity planning, and briefing calendars
• Define and report on program metrics such as briefings delivered, pipeline influenced, deal acceleration, and attendee satisfaction, and use that data to improve the program each quarter
• Extend the program over time to strategic formats such as roadshows, virtual briefings, and executive roundtables

Tools and skills named

Words the posting leans on

• briefing13×
• program13×
• executive10×
• experience8×
• product4×
• account3×
• agendas3×
• build3×
• customer3×
• define3×
• executive briefing3×
• marketing3×
• space3×
• strategic3×
• brand2×
• brief2×

Counted from the posting after the mission statement and the legal notices are set aside. The ones near the top are the ones a screener is looking for.

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