Product Marketing Lead, Enterprise

Scale AI · San Francisco, CA; New York, NY · Marketing · listed October 28, 2026

The shape of it

Seniority
Senior
Where
Not stated
Stated pay
$190,000 – $238,000 USD
Requirements listed
4
Length
980 words

In the posting’s own words

This role will focus on developing and optimizing vertical-specific messaging and content for Scale’s applications business to ensure our messaging resonates with core buyers across verticals. The ideal candidate combines strategic thinking with hands-on execution.

What it asks for · 4

  • 6+ years of product marketing, industry marketing, or segment marketing experience in B2B enterprise environments, with experience in financial services or another regulated industry (financial services preferred)
  • A track record of building sales plays, deal support, and enablement alongside sales leaders, and of running ABM, field, or campaign programs tied to pipeline
  • The ability to prioritize across several priorities, say no, and influence across functions and levels, including executives, without direct authority
  • Experience with customer marketing, including case studies, testimonials, and customer event participation

Also a plus

  • Experience marketing AI, data, or developer platform products to enterprise buyers
  • Experience launching a new vertical at a platform company
  • Experience working with analyst relations teams
  • Experience with customer marketing, including case studies, testimonials, and customer event participation

Tools and skills named

Go to market
  • Go-to-market
Models & research
  • Machine learning

Words the posting leans on

  • marketing13×
  • experience9×
  • vertical9×
  • sales8×
  • customer6×
  • product6×
  • messaging5×
  • build4×
  • business4×
  • buyers4×
  • content4×
  • executive4×
  • event3×
  • financial services3×
  • pipeline3×
  • programs3×

Counted from the posting after the mission statement and the legal notices are set aside. The ones near the top are the ones a screener is looking for.

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How this page was made

An automated read of a public job posting, fetched November 2, 2026 and last changed by Scale AI on October 28, 2026. Every list above is pulled from the posting’s own sentences — nothing rewritten, nothing added, no judgment about the role or the company. Counts and seniority are read off the text by rule, so they can be wrong where the posting is unusual. The original is the only thing that binds. Openings close without warning; check the source before spending an evening on it.