Senior Product Marketing Manager, Enterprise

The shape of it

In the posting’s own words

You will craft messaging and positioning for a technical buying committee, arm Sales with the tools to win competitive evaluations, and work closely with Product, Engineering, Sales, and Growth. This role is ideal for a strategic thinker who can hold both audiences at once: the developer who adopts Warp on their own, and the engineering leader who standardizes on it. You are a storyteller with deep empathy for developers, you are data informed, and you thrive in a fast-paced startup environment. This role reports to the Head of Growth.

What it asks for · 11

• 7+ years of B2B product marketing experience, with meaningful time marketing to enterprise engineering organizations
• Demonstrated experience marketing to a technical buying committee: developers, engineering managers, VPs of Engineering, platform and security teams
• Proven track record building sales enablement that Sales actually uses, including competitive positioning in crowded markets
• Excellent written and verbal communication skills and the ability to work across both highly technical and highly creative teams
• Strong analytical skills with experience in data-driven decision-making
• Demonstrated experience leading complex, high impact product launches
• Deep product intuition and demonstrated ability to uncover insights and latent user needs
• Experience collaborating in cross-functional teams, ideally in a fast-paced startup or high-growth environment
• You have a passion for learning more about the terminal and developer tools
• You are willing to roll up your sleeves to do all things necessary to make an early-stage startup successful
• Experience in developer tools, infrastructure, or related industries

Also a plus

• You have experience coding or a technical background
• Experience with a bottoms-up or product-led motion that expanded into enterprise deals
• Familiarity with enterprise security and compliance requirements in developer tooling

What the job covers

• Own Enterprise Positioning and Messaging: Craft the narrative for how Warp delivers measurable ROI, security, and compliance to engineering organizations, differentiating us in a fast-consolidating market.
• Build the Sales Narrative and Enablement: Develop the pitch, competitive battlecards, objection handling, and technical content that Sales uses to win evaluations against IDE-first and agent-native competitors.
• Drive Enterprise Launches: Partner with Product to shape the enterprise roadmap and lead go-to-market for features that unlock larger deployments, from security and admin controls to multi-agent orchestration.
• Convert Bottoms-Up to Top-Down: Work with Growth and Sales to turn individual developer adoption into enterprise expansion, defining the signals and motions that move accounts from a handful of users to a company-wide standard.
• Own Competitive and Buyer Research: Run win/loss analysis, customer and prospect interviews, and competitive intelligence. Bring the voice of the engineering leader into product strategy.
• Develop Proof: Build the case studies, benchmarks, and ROI evidence that engineering leaders need to justify the decision internally.

Tools and skills named

Words the posting leans on

• developer12×
• agents11×
• engineering10×
• product10×
• enterprise9×
• experience8×
• sales7×
• competitive6×
• development6×
• security5×
• technical5×
• terminal5×
• build4×
• marketing4×
• platform4×
• software4×

Counted from the posting after the mission statement and the legal notices are set aside. The ones near the top are the ones a screener is looking for.

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