Brand Designer, Product Launches

Figma · San Francisco, CA • New York, NY • United States · Design · listed August 15, 2026

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The shape of it

Seniority
Not stated
Where
Not stated
Stated pay
$127,000 – $269,000 USD
Requirements listed
5
Length
956 words

In the posting’s own words

We're looking for a Brand Designer who can establish a clear visual direction for product storytelling and drive it through to execution: someone with a narrative mindset expressed visually, who can turn complex product strategy and feature detail into a story people actually feel for major product launches.

What it asks for · 5

  • A portfolio that shows strong visual point-of-view carried through to finished execution, across mediums, with examples of styleframes, storyboards, and concepting; spec work with fake brands or products is welcome
  • A background distilling a business or strategy brief down to a single compelling idea, and driving that idea forward into execution
  • Experience collaborating with motion designers, production teams, product marketing teams, and product design teams
  • A strong sense of composition, color, and pacing, especially in motion contexts, used in service of clarity, not abstraction
  • Proficiency in Figma (After Effects a plus, but not required)

Also a plus

  • Ability to create basic animations or motion tests independently
  • Interest in researching and experimenting with new tools, workflows, and technologies
  • Experience working on product launch films, explainer videos, or product walkthroughs
  • Ability to translate strategic complexity and feature detail into a story worth telling
  • A genuine understanding of and connection to Figma's values and mission — someone who is curious about the product and passionate about understanding it
  • Comfortable setting visual direction and seeing it through, driving the work autonomously when needed

What the job covers

  • Turn product strategy, market context, and feature complexity into storyboards and styleframes that carry the launch story
  • Partner with copywriters, designers, motion designers, strategists, and producers to build narrative-driven assets across launches
  • Help evolve Figma's visual storytelling system and apply it consistently
  • Own visual direction on launch storytelling projects from early concepting to final delivery
  • Push new visual formats and directions; don't just execute the existing playbook

Tools and skills named

Product & design
  • Figma8×
  • Product strategy3×

Words the posting leans on

  • product16×
  • designers8×
  • visual7×
  • motion6×
  • design5×
  • feature4×
  • idea4×
  • execution3×
  • launch3×
  • launches3×
  • motion designers3×
  • product strategy3×
  • story3×
  • storyboards3×
  • storytelling3×
  • styleframes3×

Counted from the posting after the mission statement and the legal notices are set aside. The ones near the top are the ones a screener is looking for.

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How this page was made

An automated read of a public job posting, fetched August 25, 2026 and last changed by Figma on August 15, 2026. Every list above is pulled from the posting’s own sentences — nothing rewritten, nothing added, no judgment about the role or the company. Counts and seniority are read off the text by rule, so they can be wrong where the posting is unusual. The original is the only thing that binds. Openings close without warning; check the source before spending an evening on it.