Product Marketing Manager, Platform

Anthropic · San Francisco, CA | New York City, NY · Marketing & Brand · listed September 14, 2026

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The shape of it

Seniority
Manager
Experience asked
5–10 years
Where
Hybrid
Requirements listed
5
Length
1,055 words

In the posting’s own words

We're looking for a product marketer to join the Claude Platform Product Marketing team. You'll drive go-to-market for launches across the platform, from new API features and developer tools to the capabilities that ship with new models.

What it asks for · 5

  • Have a proven track record of developing and executing go-to-market strategies for API products or developer tools, including successful product launches
  • Have a strong technical background with the ability to understand and communicate complex AI features to both technical and non-technical audiences
  • Excel at cross-functional collaboration, particularly in aligning Product, Sales, and Marketing strategies
  • Possess strong storytelling skills with a demonstrated ability to create diverse marketing content, including blogs, presentations, sales collateral, website copy, and customer case studies
  • Have exceptional writing skills with a demonstrated ability to adapt tone, style, and complexity for diverse audiences (executives, technical users, end customers) and formats (long-form content, product briefs, email campaigns, social media)

Also a plus

  • Have 10+ years of product marketing experience and at least 5 years focused on developer platforms, APIs, or technical products
  • Experience in highly competitive markets requiring sharp differentiation
  • A background in marketing AI/ML products or developer tools to enterprise buyers
  • Experience working closely with Sales teams on strategic, technical deals

What the job covers

  • Lead end-to-end go-to-market planning and execution for new platform products, features, and capabilities
  • Develop compelling product messaging, positioning, and value propositions aligned with technical audience needs
  • Drive product launches that generate market momentum, from flagship releases to incremental feature updates
  • Design and implement developer marketing campaigns to drive API adoption and platform usage
  • Support sales enablement initiatives that equip our teams to win: battlecards, pitch materials, customer stories, and objection handling
  • Partner with Product to shape roadmap priorities based on competitive intel, customer research, and field feedback
  • Work closely with Developer Relations, Comms, Creative, Marketing, and Sales to effectively bring new products to market

Tools and skills named

Go to market
  • Go-to-market3×
Product & design
  • Roadmap
  • User research
Models & research
  • Machine learning
Operations & finance
  • Excel
Ways of working
  • Cross-functional

Words the posting leans on

  • product16×
  • technical8×
  • developer7×
  • marketing7×
  • platform6×
  • sales6×
  • api4×
  • capabilities4×
  • customer4×
  • features4×
  • launches4×
  • market4×
  • audiences3×
  • developer tools3×
  • drive3×
  • experience3×

Counted from the posting after the mission statement and the legal notices are set aside. The ones near the top are the ones a screener is looking for.

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How this page was made

An automated read of a public job posting, fetched September 15, 2026 and last changed by Anthropic on September 14, 2026. Every list above is pulled from the posting’s own sentences — nothing rewritten, nothing added, no judgment about the role or the company. Counts and seniority are read off the text by rule, so they can be wrong where the posting is unusual. The original is the only thing that binds. Openings close without warning; check the source before spending an evening on it.