Solutions Marketing Manager, Cybersecurity

The shape of it

In the posting’s own words

You will be a strategic contributor to our cybersecurity marketing efforts, positioning Claude as the trusted AI partner for CISOs, security operations teams, threat intelligence analysts and beyond. This is an important role that requires deep understanding of the cybersecurity ecosystem combined with the ability to craft compelling positioning and messaging around AI's benefit to defenders and the organizations they protect.

What it asks for · 7

• Have direct experience marketing software products to security audiences, including familiarity with how CISOs, SOC leaders, and security engineering teams evaluate and buy technology
• Thrive in a 0-to-1 environment — can build processes where none exist and navigate ambiguity across a complex stakeholder landscape
• Are an adaptable generalist with exposure and competency within multiple marketing functions (content, campaigns, social, analytics, sales enablement)
• Have strong written and verbal communication skills, with an ability to translate complex AI capabilities into clear, compelling narratives for both technical practitioners and non-technical audiences
• Are a quick learner who can absorb context on security workflows, buyer dynamics, and compliance frameworks rapidly
• Excel at cross-functional collaboration — comfortable being the connective tissue between product, sales, partnerships, communications, and marketing teams
• Are passionate about AI's potential to strengthen cyber defense while maintaining focus on responsible, safe deployment

Also a plus

• Have 8+ years of marketing experience with at least 2 years of experience in cybersecurity, security operations, or the broader security technology space
• Have worked in or with security organizations and understand the distinct priorities and decision-making dynamics of security buyers
• Possess experience with event marketing at security conferences (e.g., RSA Conference, Black Hat, Gartner Security & Risk, ISAC events)
• Have a background in enterprise sales enablement, particularly in complex or regulated industries
• Show a track record of building marketing programs from scratch at a growth-stage company
• Demonstrate interest in the responsible deployment of AI in security contexts, including an awareness of the dual-use considerations unique to cybersecurity use cases

What the job covers

• Coordinate and execute a comprehensive marketing strategy for cybersecurity across key segments: enterprise security operations, threat intelligence, detection and response, governance/risk/compliance, MSSPs and more
• Craft differentiated positioning and messaging across solutions pages, campaign materials and content for distinct audiences within the vertical
• Support go-to-market for product and solution launches including sector-specific offerings and relevant MCP integrations and skills (SIEM, SOAR, EDR, threat intelligence platforms, etc.)
• Partner with the alliances team on joint go-to-market with cybersecurity partners, including shared positioning, launch coordination, and integrated campaign moments across security platform and services partners
• Partner with communications on executive thought leadership regarding AI's potential to tip the balance toward defenders, including flagship announcements in the context of key security initiatives
• Work with the social and content teams on a cybersecurity content calendar that highlights use cases, case studies, and partnership announcements
• Drive thought leadership initiatives and speaking / event opportunities relevant to the security community
• Enable sales teams with compelling materials, outbound campaigns, and pipeline-driving initiatives for security-led enterprise accounts
• Report on which channels and campaigns are driving results and identify opportunities for iteration

Tools and skills named

Words the posting leans on

• security16×
• cybersecurity8×
• marketing8×
• campaigns7×
• partner5×
• positioning5×
• product5×
• sales5×
• audiences4×
• communications4×
• content4×
• experience4×
• security operations4×
• cases3×
• compelling3×
• complex3×

Counted from the posting after the mission statement and the legal notices are set aside. The ones near the top are the ones a screener is looking for.

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