Product Marketing Manager

The shape of it

In the posting’s own words

We are looking for experienced product marketers to shape the roadmap, drive launches, and grow adoption for critical products such as Payments Intelligence, Payouts, Tax, Billing, and Link; and develop our go-to-market strategy for key user segments such as Enterprises and Startups. In this role, you will develop messaging and positioning, craft the narrative for how our products deliver value to customers, and engage teams across sales, campaigns, demand generation, and product to drive overall awareness, pipeline, and revenue across Stripe’s existing customer base and prospects.

What it asks for · 3

• 7+ years prior product marketing experience
• Excellent verbal and written communication skills, with experience translating technical features into benefits for a technical audience
• Be able to leverage data to proactively identify opportunities and drive impactful results

What the job covers

• Be a storyteller: You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience and differentiate Stripe. You have excellent verbal and written communication skills
• Lead with data: You like working with data and insights and pair that with your passion for users to generate balanced and thoughtful points of view for how to take our products to market
• Keep things organized: You are able to manage highly interdependent, complex projects and keep various work streams on track
• Have a passion for technology: You are keen to learn about how things work and are able to explain technical concepts in ways that everyday people can understand
• Be ambitious: You are eager to make an impact at Stripe. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right
• Act as a team player: Product Marketers collaborate across the Marketing team and with basically every team at Stripe. You are able to work with a range of disciplines to execute on your work
• Develop messaging and positioning for Stripe products or user segments. Develop campaign-level content as well as sales enablement assets
• Work closely with product, partnerships, and partner marketing (demand generation) teams to build a marketing strategy, with the goal of driving awareness, demand, and usage of our products
• Enable sales teams to understand the value of our products and competitive solutions

Tools and skills named

Words the posting leans on

• product20×
• marketing7×
• develop4×
• product marketing4×
• sales4×
• strategy4×
• user4×
• customer3×
• data3×
• demand generation3×
• drive3×
• technical3×
• things3×
• adoption2×
• audience2×
• awareness2×

Counted from the posting after the mission statement and the legal notices are set aside. The ones near the top are the ones a screener is looking for.

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