Group Manager, Field Marketing

The shape of it

In the posting’s own words

At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.

What it asks for · 8

• 8-10 years of experience working in a SaaS company.
• Proven experience in field marketing, demand generation, and campaign execution.
• Strong people management skills with experience leading a team.
• Ability to collaborate effectively with cross-functional teams.
• Strategic thinker with the ability to develop and implement comprehensive marketing strategies.
• Data-driven with a focus on measuring and optimizing campaign performance.
• Experience with digital marketing and demand generation tactics.
• Excellent communication and presentation skills.

What the job covers

• Develop, strategize, and execute field marketing plans in ANZ.
• Collaborate with various APJ marketing functions, including Marketing Operations, ABM, Events, Digital and PR.
• Create a comprehensive 360-degree ANZ marketing strategy aligned with go-to-market (GTM) plans.
• Execute demand generation activities and activate digital campaigns at scale.
• Focus on demand generation with KPIs measured by MQL volume, marketing generated pipeline and marketing generated opportunities.
• Proactively collaborate with various marketing teams to plan and execute larger portions of owned (DASH, Datadog Summit, and Datadog Live) and sponsored partner events (i.e. Reinvent & AWS).
• Execute large-scale campaigns and closely monitor metrics such as pipe-to-spend ratio.

Tools and skills named

Words the posting leans on

• marketing14×
• execute7×
• campaigns5×
• demand generation5×
• experience5×
• anz4×
• plans4×
• collaborate3×
• develop3×
• digital3×
• events3×
• field marketing3×
• skills3×
• 360-degree2×
• comprehensive2×
• create2×

Counted from the posting after the mission statement and the legal notices are set aside. The ones near the top are the ones a screener is looking for.

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